The Importance of Recognition

Awards season has begun. And I’m not just talking about the Oscars, the Golden Globes and the Sag Awards, but of a range of awards that recognize the innovative work of people in business and non-profit organizations.

But unlike those who gleefully get to stand upon a stage and thank their agents, their mothers and the academy, many of the incredible people MoJJo has worked with at non-profit organizations would prefer to hide their light under the proverbial bushel. (I’ve never quite understood that phrase – but it seems to apply here).  We would like to let them know that it’s perfectly OK to accept the accolades. It’s not egotistical. In fact, an award can bring greater attention to your organization, which can lead to donations, recognition in the community, perhaps even a seat on a congressional panel and a voice when it comes to new legislation that will impact the people you serve.

We understand that the people who work with non-profits are dedicated to their cause, feel deeply about the populations they serve and are focused on improving the lives of others.  However, that does not mean that they must stay in the shadows, letting only their work take the spotlight. It’s not egotistical to accept the well-deserved praise of your peers and your industry. It’s a means to bring greater recognition to the work you do, to your colleagues and to the people you serve.

Winning an award also provides an opportunity for us to do timely media outreach. After MoJJo drafts your award submissions, we will hopefully have the opportunity to alert the news media of your exciting win. Sometimes the award even brings money along with the recognition. There’s no downside to this tooting of your own horn.

Mona