American Neurological Association
Case Study:
Leading with the Science
As the Agency of Record for the American Neurological Association, MoJJo arranged media interviews with members tapping their research and areas of expertise throughout the year, garnering a steady stream of media placements in some of the country’s most influential news outlets.
Media Coverage
Beyond One and Done
MoJJo made sure that ANA’s first-ever virtual Annual Meeting was the most successful event that they ever held. MoJJo arranged interviews resulting in more than 54 placements in consumer and professional outlets.
To show this wasn’t a one-and-done, our second year was even more successful, garnering high-profile media opportunities for members and drawing top professional publications and an international array of journalists from the USA, Canada, UK, France, Italy, Germany, South Korea, India and Australia.
Results Driven Solutions
Working with AoR, we provide comprehensive communications solutions that go beyond traditional media outreach. The media landscape today is diverse and our approach made sure that we hit the target audience from all angles.
Member Recruitment Kits
Mojjo developed three separate member recruitment kits to ensure members were engaged with our media strategy.
Media Training Webinar
To ensure that members were prepared for media interviews, we conducted a members-only media training webinar. This ensured that members were comfortable and confident.
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